In a world that is increasingly digital, some might say that business cards are a thing of the past. After all, why would you need a physical card when all of your contact information can be easily accessed online? But good graphic design can go a long way, especially on a business card.
Let’s explore whether or not ‘IRL’ business cards are a valuable form of marketing. And don’t forget, whether you’re looking for logo and graphic design services in Berkshire or simply want top-notch business card printing solutions in Newbury, we’re here to help.
Do business cards still have a place in the digital age?
While it’s true that business cards are not as essential as they once were, there are still plenty of reasons to hand them out. Here’s a look at why business cards are still relevant—and worth your time and money—in 2022.
1. They make a lasting first impression
When you meet someone for the first time, you have just a few seconds to make a good impression. A well-designed business card is the perfect way to make sure that new contacts remember you for the right reasons.
Plus, unlike an email or phone number, a business card is something that your potential client or customer can physically hold onto and refer back to later.
2. They show that you’re professional
In today’s competitive business world, first impressions aren’t everything—they’re the only thing. If you want to show your potential clients and customers that you mean business, then you need to have a sophisticated business card that embodies your brand and its values.
3. They help you stand out from the competition
Let’s face it: there are a lot of businesses out there vying for attention. So how do you make yours stand out from the rest? Imagine how many companies are noting down their email dress or asking potential clients to check out their social media accounts. Thousands.
On the other hand, how many businesses are offering tangible, tactile cards? We’d wager that number is somewhat lower.
A creative and well-designed card will also help you stand out from the sea of generic business cards. Why not hire a graphic design company to come up with an innovative shape or vibrant logo to catch prospective clients’ eyes?
4. They’re still convenient
Even in our digital world, there are some situations where it’s just easier to exchange physical contact information.
For example, you may meet someone at a networking event who doesn’t have their phone on them. Rather than hoping they remember to look you up on Instagram later, hand them a business card. All your information will be ready and waiting for them.
5. They add a personal touch
A business card offers a unique connection that can’t be replicated with an email or a LinkedIn message. As well as getting you noticed, passing a business card to a new contact can help them feel noticed and valued, too.
Jennifer Cornish Designs: graphic design and printing services in Newbury and Berkshire
We know that offline marketing is just as important to your business. That’s why at Jennifer Cornish Designs we offer a full range of services, including graphic design and print work for all your business needs.
We have experts at our disposal who can help you create custom pieces tailored towards your brand image, be they big or small orders with unique requirements.
There’s nothing quite like building trust in customers through printed stationery which also reflects your brand values. Contact us to find out how we can help you propel your business through print today.